I need the writer to complete the Thesis. The writer needs to read through and edit what I have already written and make changes where necessary.
Initially, the idea was to find out from Barry Callebaut and Mondelez international about the reason why they are using their own certification schemes to source Cocoa from Ghana instead of using third party certification schemes such as Fairtrade Max Havellaar, or UTZ or Rainforest Allianz.
The idea was to find the economic benefit to their company by also discussing how company use labels to create a good brand image in consumers’ mind.
A supervisor has already approved the research proposal but Barry Callebaut and Mondelez international refused to answer the research questions.
I decided to find out from other stakeholder including Public Eye in Switzerland, Fairtrade Max Havelaar, Labelinfo.ch, Choba Choba chocolate manufacturing company. Although they answered the questions, I realised that I was struggling with the thesis.
Since Barry Callebaut and Mondelez International Have refused to answer the research questions, i would like to focus on Swiss chocolate consumers to find out their opinion about why Barry Callebaut and Mondelez International have introduced their own certification schemes to source cocoa from Ghana.
Consumer’s opinion can be compared with the data i have already collected from Fairtrade and the other companies to see if they align or not and then draw conclusions.
The research should focus on the economic benefit to consumers. Does it really make economic sense to use their own certification program instead of Fairtrade Max Havelaar?
What are the other reasons from a Swiss consumer’s and stakeholder’s point of view.
Please review what I have already written and edit it and add the missing data.
In total, I need about 60 pages with 1.5 spacing. I already have about 40 pages that needs to be reviewed.
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