Question1. For about 100 words. one page
I always start a marketing course with the same Bible verse:
Proverbs 20:23, “The LORD detests differing weights, and dishonest scales do not please him.”
Why is there a passage on scales in the Old Testament? Because the market in those days was near the town center and sometimes inside the Temple. Unfortunately, it had become known as a place of dishonest merchants. Jesus said in Mark 11:17
“And as he taught them, he said, “Is it not written: ’My house will be called a house of prayer for all nations’? But you have made it a ‘den of robbers’.”
In those days, a large number of staples were sold on weight—grain, rice, meat, etc.—just as they are today. A scale was used to determine how much the buyer was buying. If the scales were intentionally inaccurate and read higher than reality, the buyer got a bad deal. There was minimal oversight of merchants and no Federal Trade Commission or state Division of Weights and Measurements to verify the accuracy of the scales, so the buyer had to trust the integrity of the seller. Was this fair to the buyer? I would say no. Today many products are still sold be weight or volume (cereal, water, gas, electricity, meat, etc.) but technology is so common that it would be very difficult for a manufacturer or retailer to consistently short a customer. However, one company I know printed on 16 point board, which is measure of thickness. The industry spec for that type of paperboard was +/- 1 pt, so a purchased 16-point board could range from 15-17 points. Thicker also meant heavier and since paper is actually sold by weight, a 15-point saved 6.25% by weight which was millions of dollars a year if you bought enough. The only problem—they used it and sold it as 16-point and as long as the manufacturer produced 15 as 15, they were “within industry tolerance” of a 16-point board. Was that legal? Yes. Did it lead to more profit? Yes. Was it ethical? I would tend to say no.
Marketing is rife with ethical intersections like this. Even with the incredible increase in oversight today, unethical practices in marketing and sales exist. Throughout this course, we will look at ethical issues and questions because as leaders, we are very visible in our actions and policies. As Christian-trained business people, it is up to us to hold to a high standard of honesty in ad copy, performance statements, negotiations, service claims, pricing, donor relations, corporate sponsorships, and service delivery.
Discussion questions:
Question-2
The below attachments are for Question-2.
Try it now!
How it works?
Follow these simple steps to get your paper done
Place your order
Fill in the order form and provide all details of your assignment.
Proceed with the payment
Choose the payment system that suits you most.
Receive the final file
Once your paper is ready, we will email it to you.
Our Services
Custom Writings Help is a Quality-Oriented Company in Online Writing as a result of hiring exceptional professionals to execute clients' tasks.
Essays
At Custom Writings Help,We understand the struggle of research paper writing, and that is why at Custom WritingS Help, we are all out to help you. We pride ourselves on having a team of clinical writers. The stringent and rigorous vetting process ensures that only the 'BEST' Writers are chosen for the job. We have highly qualified Ph.D. and MA writers working with us; we equally offer these experienced writers specific bonuses and incentives to make them deliver highly original, unique, and informative content at reasonably low prices.
Admissions
Thesis Writing Service
Worlwide, Many Masters Students are struggling with Thesis Completion. A thesis is likely to be the longest and most challenging piece of work a student has ever completed. However, unlike essays and other assignments, a student can pick a particular interest topic and work on their initiative. Fortunately, we are there for you. At Custom Writings Help, you are assured of an authentic, imaginative, informative, linguistically great, and advantageous thesis that adheres to all your needs. So, why continue considering different writers when you have discovered the best in the field?
Editing
Custom Papers
Not a single student can avoid writing custom papers. However, a total lack of experience, skills, and time makes it very hard to produce a superb writing piece. Therefore, if you are seeking professional help, turn to us. Our specialized and experienced writers compose a variety of model papers, including custom essays, college term papers, research papers, book reports, MBA essays, executive summaries, dissertations, Ph.D. theses, admission essays, and research proposals for college and university students at any level.
Coursework
Essay Writing
Most of the students disregard the critical principles of essay writing and compose papers below sensible guidelines. Therefore, with Custom Writings Help, one should not worry about his/her essay. Our Writers compose informative and engaging content on all complexities and topics. We write meaningful and smart essays while prioritizing all aspects that bring about a good grade, such as impeccable grammar, proper structure, zero-plagiarism, and conformance to guidelines.
Coursework
Coourse Work Writing
Don't let the seemingly never-ending onslaught of writing assignments get you down. If you are looking where to get course work assistance online, the writers at Custom Writings Help are here to assist you with all of your writing needs. We undertake to unique delivery of papers that meet the professor's requirements. The content is proofread, edited, and checked plagiarism before submission to customers. No matter how big or small your work is, we will deliver on time. Try US Now! !
Coursework
Dissertation Writing Service
High-Quality Dissertation Writing Services are rare. They require Ph.D. academicians – not easily found. However, are an exception. The years, time, and resources we have invested in the dissertation world has given us a competitive advantage over others. Choose to come to Custom Writings Help; You will find perfect Ph.D. consultants who have written hundreds of dissertations theses ready to help you. Let our dissertation-writing services help you craft your dissertation, for you are assured we will give you the results.