Additional Assessment details and requirements
Please ensured the framework is related to Greek Hotel Tourism Industry
Please write as a report format and answer the four case questions .
Question 1 use (PESTLE analysis and SWOT) in appendix
Question 2 use (Internal factor evaluation matrix (IFE) and External factor evaluation matrix (EFE) in appendix.)
Question 3 (PORTER five forces and Competitive profile matrix (CPM) matrix) in appendix.
Question 4 (Blue ocean strategies)
– How can the quality of the Greek tourist product be improved?
– Talk about Blue ocean strategies in Greek tourism industry, helps Catherine suggest that policymakers take to achieve sustainable growth rates and a prosperous future for the Greek tourism industry
– Implemented strategy, your recommendation that coming up with
The words of Appendix does not count into the report!!!!!!!!!
ALL Findings must writes on the content of the report. Researched data and must list on APPENDIX.
Please use Strategic management ebook as part of the reference
Hubbard, G, Rice, J and Galvin, P 2018, Strategic Management, 6th edn, Pearson, Sydney, Australia. Chapter 1-4
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Assignment Cover sheet
o Title Page
o Executive summary
o Table of Contents
o Bibliographic References and Appendices
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