The purpose of this assignment is to give you the opportunity to apply the concepts you have learned in this module and to discuss some of the key ideas of the module in your own words. Follow the instructions provided and respond to each question. This is a required activity for this module.
For this assignment, using the same business concept you described in the Module 1 Assignment, outline how you would propose to raise equity financing for the startup company. Just as in the Module 1 Assignment, the concept does not have to be well-developed, and it does not have to be something that you actually intend to pursue. However, if you do have a concept for a new venture startup that you are pursuing, you may use it for this assignment. Specifically, answer the following questions:
How much money do you think you will need to raise in order to launch the company? This should not be the total amount of financing that the company will eventually need. It should just include the amount you need to get the business up and running and to achieve initial milestones. Please answer this question by indicating an appropriate range: 1) $0 to $50,000, 2) $50,000 to $250,000, 3) $250,000 to $500,000, 4) $500,000 to $2 million, or 5) over $2 million.
How would you plan to spend this money in order to create value in the business? Please indicate the percentage of the capital that you think might have to be spent to develop the product, finance fixed asset purchases, finance working capital, and pay salaries and other operating expenses (100 words maximum).
What types of investors do you think you should approach to raise this capital? Explain your thinking on this (100 words maximum).
What percentage of the company do you think the investors might need to own in exchange for their investment? What are the implied post-money and pre-money valuations (100 words maximum)?
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