Instructions:
For this task, you will analyze and assess a number of free online survey tools that researchers can use to collect data, and then write an essay explaining your findings.
Support your assertions with citations to five peer-reviewed resources.
Length: 5-6 pages
Your paper should demonstrate thoughtful consideration of the ideas and concepts presented in the course by providing new thoughts and insights relating directly to the topic. Your response should reflect scholarly writing and current APA standards.
Examining Survey Research
Survey research is an organized and specific way in which researchers can gather information about people. Survey research is inexpensive, can be replicated, and a large amount of data can be obtained from many participants in a reasonably short amount of time.
One of the most important aspects of survey research is how well designed the survey is. The researcher must determine the content and types of questions. For example, should they be open-ended questions that allow for more detail, or closed in which respondents simply select a provided answer? Care also needs to be taken to minimize possible biases both of the researcher and of the respondent. A common concern is social desirability, meaning that respondents want to be viewed in a positive light and therefore may not answer the survey honestly.
Survey instruments also must be understandable to a wide range or participants. Therefore, questions should not be too lengthy or invade privacy, and should avoid ambiguity.
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